Are You a Marketing Octopus, or a Marketing Worm?
?>
Download eBooks and Software
 Fully Verified Winning System Since 1999 & Vip Club Picks!
Winning Sports Picks & Predictions By Zcodesystem.com - Nhl, Nfl, Mlb And Nba Predictions And Picks From The Best Experts In The Industry + Fully Automated System Proven Since 1999 Awesome Conversion 5.26% And Recurring 60% Commission!
The Lotto Black Book
This Radical Approach To An Online Sales Letter Converts In The 3-5%... We've Never Seen Something Like This Since The Early Days Of 2004-2005 And I'm Sure You Haven't Either... We Convert More Than Our Competition And We Pay Out More... Try It!
Paleo Recipe Book - Brand New Paleo Cookbook
Brand New Paleo Diet Cookbook With Over 370 Recipes. Pays 70% Commission On This High-quality, Easy To Sell Product. Get Banners And Promotional Material At Http://paleorecipebook.com/affiliates.html
Articles > Business and FinanceAre You a Marketing Octopus, or a Marketing Worm?
by: André Bell
One of the greatest challenges to effectively marketing a business is determining which marketing method is best for your business.
Most people look at what their competitors are doing to market their businesses and then simply imitate that, whether good or bad.
The best marketing strategy does not involve selecting only one or two marketing approaches that we see others using. The best marketing approach resembles an octopus.
An octopus is very effective at catching food with eight limbs. If the octopus loses one limb it may momentarily lose some of its strength and agility, but it adapts and continues on as an effective hunter and predator.
It’s the same with marketing your business. The more marketing approaches you use simultaneously the more successful you can become and the easier it is to continue growing your company.
You will continue to thrive despite the challenges facing others. No setback in any one marketing approach will ever devastate you or pose major problems.
Despite this, many companies use no more than two or three methods at most to bring in business.
Few realize that there are over 100 methods for bringing in new business, for increasing web traffic, for selling more to existing clients, and for increasing repeat sales that their competitors are not using.
They basically imitate worms in their marketing attempts. A worm’s approach to life is singular. It does not use multiple limbs because it has none. Its existence is slow and labor-intensive. Very unlike an octopus.
The great thing about this is that most competitors are making this same mistake. They may be too busy, too shorthanded, or too myopic to do much more than hand out boxes of business cards and sit around talking ‘fish stories’ of the one that got away.
That is a marketing approach to avoid.
Instead use as many marketing methods as make sense for your industry, your market, and your company. Then you will become a marketing octopus while your competitors remain marketing worms.
Where can you find a listing of more than one or two marketing methods?
André Bell has authored the book, "101 Marketing Secrets Revealed". A free copy can be obtained from his website at http://www.economicbooster.com/101-marketing-methods.html
About The Author
André Bell is an author, speaker, consultant, and trainer. His site www.economicbooster.com provides marketing tips, strategies, tools, to help small to medium sized companies bring in new clients, sell more to existing clients, and increase web traffic.
|
?>
News on Business and Finance
The Business Finance Store Discusses Business Incubators
The Business Finance Store discusses business incubators and how entrepreneurs can find the right one to develop their ideas into a successful business.Santa Ana, CA (PRWEB) May 20, 2012 Pinterest, the online virtual pin board, raised $100 million in a round of financing this week, The Wall Street Journal reported. The venture-capital funded tech startup is reportedly valued at $1.5 billion ... Putin and Russia's Big Business: From Unstable Stability to Stable Instability?
The inauguration of Vladimir Putin to a third presidential term would seem to have ensured — for better or worse — an era of stability and continuity in Russia. The Business Finance Store Highlights Considerations for Upgrading a Credit Card Terminal
The Business Finance Store highlights some things to look for when considering upgrading a credit card terminal.Santa Ana, CA (PRWEB) May 19, 2012 VeriFone’s SAIL credit card swiper might be a little too close to Square’s mobile technology, Bloomberg Businessweek reported. While VeriFone’s SAIL looks physically different, the agreement and usage terms are remarkably similar, such that Square ... Bring Your Own Device: Smart Move For Businesses?
Editor of CNBC.com's Small Business section, has covered business and personal finance for more than 20 years. She loves to shop local. "If your mother hasn't called you crazy yet, then you haven't graduated from the school of entrepreneurship." Genpact Signs Business Process Management Engagement with Dr. Reddy's Laboratories
NEW YORK, May 22, 2012 /PRNewswire/ --Â Genpact Limited (NYSE: G), a global leader in business process and technology management, today announced that it has signed an agreement with Dr. Reddy's Laboratories ...
|
