Boost Your Selling Power With Your Call-To-Action Phrases
?>
Download eBooks and Software
 Rocket Spanish! *new* Higher Payout!
The No. 1 'learn Spanish' Product In CB For 5 Years! Cutting Edge Product! High Conversions! Earn Up To $150 Per Sale! See Http://www.rocketlanguages.com/affiliates/ Email Marketing@rocketlanguages.com Or Call 1-800-798-8318.
Rocket French- *new* $150 Max Payout!
The No. 1 "learn French" Product In CB For 5 Years! Cutting Edge Product! High Conversions! Earn Up To $150 Per Sale! See Http://www.rocketlanguages.com/affiliates/ Email Marketing@rocketlanguages.com Or Call 1-800-798-8318.
Rocket Chinese! Brand New Product
Earn A Minimum Of 70% Per Sale Of Our Rocket Chinese Product! Cutting Edge Product! High Conversions! Earn Up To $150 Per Sale! See Http://www.rocketlanguages.com/affiliates/ Email Marketing@rocketlanguages.com Or Call 1-800-798-8318.
Articles > MarketingBoost Your Selling Power With Your Call-To-Action Phrases
by: Vanessa Selene Williams Look at your marketing material. Now, is there something missing? If you’re missing a phrase or paragraph requesting your customer’s business, your copy is lacking an essential component. You can’t assume that your customers will know why they should act, how they should, or when they should act. Still unsure of what “call-to-action” is. Look at late night infomercials. Notice how they emphasize calling the toll-free number with your check and/or credit card number handy. How they say if you call now, you’ll receive a free gift with your purchase, but only if you call within the next few minutes. There’s a reason why most infomercials follow this formula – it works of course. It’ll also work for you, whether you’re including it in your web copy or a print ad. A call-to-action can be as simple as saying “order today” or as elaborate detailing a seven-step process. A good call-to-action ties in with the goal of your copy. If you’re goal is to sell, don’t ask them to call you for more information, ask them to purchase your product today. Other essentials elements include: - Tell your customers when and how to contact you. Can they call? E-mail? Fax?
- Explain why they should buy. More money? Easier life? Pride?
- Instill a sense of immediacy. Since most customers will likely forget if they wait, the sooner you can get them to respond, the better. What’ll happen if they purchase today? Will they get a free gift? Will they receive the product immediately? Will they save time and money?
Another helpful hint, don’t save your call-to-action phrase for last. Place them throughout your copy. Incorporate phrases like: Purchase our product today and…. Pick up the phone and call and you’ll learn.... Already have a decent call-to-action? Pump it up. Include every possible way customers can contact and buy from you. Give an example of how you’ll make their life better and easier. This could be. Buy this power broom today and it’ll cut your cleaning time by 75%. Imagine what you can with an extra three hours each week. Want some more examples? Here are some courtesy of my mailbox. “Hurry! This “free sample invitation” & FREE GIFT offer won’t last long. Just mail back the FREE-SAMPLE certificate today. So you don’t miss it.” “Classes begin throughout the year, so there’s no better time to start than now. Call 1-xxx-xxx-xxxx today” “Do it today. Enroll online. Mail your Risk-Free Trial Certificate. Or call 1-xxx-xxx-xxxx now” See how easy they made it to respond. Get an unbeatable 0% APR FOR LIFE on transferred balances with the xxxxxxxx Platinum Card. It’s easy – just fill out the Application below and mail it today! So, what are you waiting for? Go plant those call-to-action phrases in your copy and watch your business grow…right now. ?>
News on Marketing
HiveMind Marketing Retained to Provide Integrated Inbound Marketing Solutions for PCS Janitorial
 CAMPBELL, Calif., May 25, 2012 /PRNewswire-iReach/ -- HiveMind Marketing, Inc. , a digital inbound marketing agency based in Silicon Valley, has been retained by established San Francisco Bay Area janitorial ... Marketing Analytics: What Gets Evaluated, Gets Used
"What gets measured, gets managed" is a well-known management maxim. However, for marketing analytics, results from The CMO Survey suggest a slight twist on this adage to "what gets evaluated, gets used? (see http://cmosurvey.org/results/ for a complete set of reports). To look into this topic, I asked top marketers two questions. The first was "In ... AMA Houston's Crystal Awards Recognizes Houston's Best Marketing Work
HOUSTON, TX-- - The Houston Chapter of the American Marketing Association announced 60 winners at its 26th Annual Crystal Awards on May 17, 2012 at the Hyatt Regency in downtown Houston. The Crystal Awards, ... BzzAgent Provides Framework for Applying Direct Marketing Principles in Social Media to Drive Sales
BOSTON, MA-- - BzzAgent, the social marketing arm of dunnhumby, today announced the release of its latest eBook, "To Sell in Social, Stop Getting 'Likes,' Start Building Advocacy" . The eBook ... Supplier Marketing Spend Activity, Marketing and Sales Behaviors and Strategies in the Global Construction Supplier ...
NEW YORK, May 24, 2012 /PRNewswire/ --Â Reportlinker.com announces that a new market research report is available in its catalogue: Supplier Marketing Spend Activity, Marketing and Sales Behaviors and Strategies ...
|
