Get In Touch With Your Competition
?>
Download eBooks and Software
 Rocket Spanish! *new* Higher Payout!
The No. 1 'learn Spanish' Product In CB For 5 Years! Cutting Edge Product! High Conversions! Earn Up To $150 Per Sale! See Http://www.rocketlanguages.com/affiliates/ Email Marketing@rocketlanguages.com Or Call 1-800-798-8318.
Rocket French- *new* $150 Max Payout!
The No. 1 "learn French" Product In CB For 5 Years! Cutting Edge Product! High Conversions! Earn Up To $150 Per Sale! See Http://www.rocketlanguages.com/affiliates/ Email Marketing@rocketlanguages.com Or Call 1-800-798-8318.
Rocket Chinese! Brand New Product
Earn A Minimum Of 70% Per Sale Of Our Rocket Chinese Product! Cutting Edge Product! High Conversions! Earn Up To $150 Per Sale! See Http://www.rocketlanguages.com/affiliates/ Email Marketing@rocketlanguages.com Or Call 1-800-798-8318.
Articles > MarketingGet In Touch With Your Competition © 2004
by: Sonia Colon We all know that competition is an ugly word but competitors are a fact of life in business. If your business can't compete with other businesses, don't start it. You have to have some type of an edge. You may have an excellent product or service, but if everyone else is selling a product or service similar to yours, just how much of the market can you expect to capture? You will have to learn everything there is to know about your competition and understand their marketing strategies. The best way to research your competition is to locate those you consider the largest threat to your potential business. Take the time to make a note of and acquire a feel for how your competitors deals with their customers, then answer these questions: What appeals to you most about their website, introduction, setup etc.? How large of an inventory do they carry? Are their products display eye-catching? What is their Alexa, Google, Yahoo, and AOL ranking? Are their testimonials positive? Are their prices in line and competitive with yours? What do they offer that you could not? Do they offer discounts? Do they offer a return policy? Do they offer any special services, such as free delivery? Which areas could do with some improvement and could you improve in these areas? Do they keep their online store up-to-date? What means of promotion do they use flyers, coupons, free gifts, etc.)? Next, create a profile of each main competitor. Know how they advertise, why their customers shop there, what areas need improving, and how successfully you can expect to compete with them. You may also develop ideas for improving and promoting your own business. Your success will lie in assessing and understanding your competitor's strengths and weaknesses. Evaluate and compare your own strengths and weaknesses to stay in touch with the competition and succeed in your business. About The Author
Sonia Colon owns and operates Jimson Products. She is also a writer & publisher of "My Jimson Products Ezine". Subscribe by visiting her site at http://www.jimsonproducts.com. Sonia Colon is also a Senior Independent Candle Consultant, Visit: http://www.shopaffordableluxuries.us/scolon to join her team and be part of a generous financial rewards program! |
?>
News on Marketing
HiveMind Marketing Retained to Provide Integrated Inbound Marketing Solutions for PCS Janitorial
CAMPBELL, Calif., May 25, 2012 /PRNewswire-iReach/ -- HiveMind Marketing, Inc. , a digital inbound marketing agency based in Silicon Valley, has been retained by established San Francisco Bay Area janitorial ... Marketing Analytics: What Gets Evaluated, Gets Used
"What gets measured, gets managed" is a well-known management maxim. However, for marketing analytics, results from The CMO Survey suggest a slight twist on this adage to "what gets evaluated, gets used? (see http://cmosurvey.org/results/ for a complete set of reports). To look into this topic, I asked top marketers two questions. The first was "In ... AMA Houston's Crystal Awards Recognizes Houston's Best Marketing Work
HOUSTON, TX-- - The Houston Chapter of the American Marketing Association announced 60 winners at its 26th Annual Crystal Awards on May 17, 2012 at the Hyatt Regency in downtown Houston. The Crystal Awards, ... BzzAgent Provides Framework for Applying Direct Marketing Principles in Social Media to Drive Sales
BOSTON, MA-- - BzzAgent, the social marketing arm of dunnhumby, today announced the release of its latest eBook, "To Sell in Social, Stop Getting 'Likes,' Start Building Advocacy" . The eBook ... Marketo Introduces First Integrated Solution for Social Marketing Automation
SAN FRANCISCO, May 23, 2012 /PRNewswire/ -- Marketo Summit 2012 -- In his keynote at Marketo Summit 2012 (#MUS12), Marketo President and CEO Phil Fernandez announced that Marketo is ushering in a new era ...
|
