6 Tips To Create Effective Solo Ad That Pulls Results
?>
Download eBooks and Software
 The Lotto Black Book
This Radical Approach To An Online Sales Letter Converts In The 3-5%... We've Never Seen Something Like This Since The Early Days Of 2004-2005 And I'm Sure You Haven't Either... We Convert More Than Our Competition And We Pay Out More... Try It!
How To Create An Iphone Or Ipad Apps And Games Succeed In App Store!
Discover How To Create An Iphone Or Ipad App&game And Hit Pay Dirt With It In The App Store! 60% Commission + Bonus. Awesome Member Area With Full Video Course. All You Need To Know On How To Start App Business With No Programming Skills At All!
Legit Online Jobs
Completely Redesigned For 2012! New Pricing = Higher Conversions And Lower Refunds. 24/7 Support Converts Even More Visitors Into Customers. Visit Http://www.legitonlinejobs.com/affiliates To See How Each Visitor Can Be Worth Well Over $200.
Articles > Online Business6 Tips To Create Effective Solo Ad That Pulls Results
by: Arina Nikitina
How many times have you... heard that running solo ads in ezines is the most effective way to advertise? Every single marketer swears that solo ads can bring you big profits.
Well, I've been placing solo ads in various marketing ezines for 5 months now. And I have to agree: solo ads work... ...if you know HOW to use them.
How to write effective solo ad I've learned the hard way. I've lost $527.00 in my first two months. Now, here is the good news: you don't have to waste your time trying to figure out how to create a good solo ad. I've done it for you. :)
By following these six tips you'll be able to create solo ads that produce incredible results.
1. Choose the ezine you want to advertise in very carefully.
Don't only consider ezine size. The truth is that smaller ezines produce better results than ezines with large subscriber base. I always prefer to run my solo ad in ezine with 8,000 subscribers than in ezine with 100,000. Not because it's cheaper, but because small lists are usually more responsive.
Before buying the ad in any ezine read a couple of issues. Does it provide readers with quality content? Does it shows the personality of its editor? Would you subscribe to that ezine?
Advertising in poor quality ezines is a waste of money. No one is reading them anyway.
2. Get the readers attention with the headline.
It is very important to make sure that you can add your headline in a subject line of solo ad. If the subject line reads "Our Ezine Solo Ad" most of subscribers won't open it. You have to add your *attention grabbing* subject line.
Headlines like "Check this out" or "Here is my new product" won't work.
Get their attention! Spark the desire to learn more! Give them a *reason* to open your email.
Bob Leduc wrote a great article "How To Create A Captivating Headline". You can find it here: http://online-internet-marketing-strategy.com/headline.html
3. Don't sell anything in your ad.
Yep, you've read it right. Do not sell anything in your ad. Your main goal there is not to create a sale, but to create a lead, create a prospect who will buy from you later.
Would you prefer to generate 3-5 sales or to get 300-500 prospects ready to buy from you?
Offer free trial, free report, free ebook, free ecourse. Give away something valuable first. Create a prospect list. Establish relationships. And then *suggest* your product. Using this simple technique I achieved 10-15% conversion rate with my ecourse.
4. Make your ad easy to read.
Readers usually scan the message. They are busy, they don't have time to read your ad in complete details. It is your job to make it as easy for them as possible to scan it.
Use a short paragraphs. Use short sentences. Like this.
Use simple words. Don't forget that subheadlines work great. As well as bullets. Often subheadlines and bullet list is all that people read.
5. Tell the benefits.
If you offer something for free that doesn't mean that all the readers will jump into your offer automatically. You have to "sell" your free stuff too.
Tell me why should I bother and subscribe to your ecourse? What's there for me? Will I improve my life? Business?
Write down the complete list of benefits. Then make every benefit as powerful as you can. Use a power words. Give details.
And then put all your benefits into a bullet list. You're almost ready!
6. Create sense of urgency.
Make the readers act now. Tell them that tomorrow will be too late. Cause you've got just 50 free copies. Or they will be available only till midnight.
Give them a reason to act now. Explain why there is no time to procrastinate. Create a fear of loosing, create a sense of limited availability. That always works great.
Now you know everything you need to create a killer solo ad that pulls amazing results. All you have to do is to put it into practice.
?>
News on Online Business
McGraw University Introduces New Online Business Degree Programs to Match Employers’ Needs
McGraw University adds in new courses to the current business curriculum in order to increase the relevance to the current job market trendsArlington, TX (PRWEB) May 25, 2012 McGraw University, an accredited leading online university that has been known around the world for its improved learning services for working adults has announced that it has introduced fresh courses in its Business and ... Online CRM Provider Really Simple Systems Increases Web CRM Adoption With Intelligent Data Import
LONDON, May 24, 2012 /PRNewswire/ ---Innovative data import solution increases usability and simplicity of online CRM, web CRM and small business CRM system-Really Simple Systems http://www.reallysimplesystems.com/ ... A SEO package to help build your online business
What do we offer in websites that improve SEO? Our website packages allow you to feature your business with a customizable webpage built with the latest search engine optimization (SEO) tools. Through these SEO tools, as well as coupons and special deals and premium placement in your local online directory, you can maximize online traffic to your business. Raising Funds for Your Online Business: Show Me the Money!
Tax guru Barbara Weltman explains the options available for obtaining capital for your growing ecommerce business. In Part 1, she discussed the pros and cons of borrowing money (debt) vs. taking in investors (equity) - see Raising Funds for Your Online Business: Debt vs. Equity . Today, she discusses where to look for debt and equity financing and some pitfalls to avoid. Online Advertising Using Purchaser Data Delivers Three Dollars in Incremental Sales for Every Dollar Spent
Consumer packaged goods brands can experience a return of almost three dollars in incremental sales for every dollar spent in online advertising that has been precisely deliv
|
